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Design brief.

Design Challenge

Scope

Constraints

Target users

Design principles

Project planning

What is the problem or opportunity?

Describe the challenge in a few sentences.

What's within the scope of the project and what is outside it?

What efforts sit adjacent to this particular project?

What constraints do you need to work within?

What requirements must a successful solution meet?

Who are you designing for?

Be as specific as possible.

What values will drive your design decisions and ensure a consistent experience for your users?

Overview of activities, deliverables and deadlines.

This checklist is partly based on the design brief checklist in:

Liedtka, J.; T. Ogilvie; R. Brozenske; The Designing for Growth Field Book. A step by step guide. Columbia University Press, 2014.

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